The question about purpose you need to ask today

  • Do you feel overwhelmed by everything you need to achieve?
  • Maybe you're feeling misaligned to your values? 
  • Or do you feel like there's a heavy expectation on you (either self-imposed or by default because of your position)? 

Then chances are you've lost connection to your purpose.

When we feel like everything is a struggle each and every day, we start to believe there is a lack of choice. If that sounds like you then I urge you to take time to reflect on your purpose. Take the opportunity to ask yourself some questions:

  • Why did you start your business? 
  • Why did you pursue a career in leadership?
  • What is your vision for your future?
  • What's your ‘why' behind what you do?

Another great way to reflect is to watch Simon Sinek's TedTalk – “Start with Why”. If you've been in leadership for a while you have most likely seen it already. Even if you have, I highly recommend you find 12 minutes to watch it again. Here's the link:


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